Erik Madigan Heck on Millennial Pink

30/mar/2017 04:58:45 davisyellow Contatta l'autore

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Erik Madigan Heck on Millennial Pink and the Evolution of Fashion Photography

At just 33, Erik Madigan Heck has established a résumé that includes painterly portraits for the likes of Dries Van Noten and Mary Katrantzou, and profiles in titles ranging from The New York Times Magazine to New York and Harper’s Bazaar U.K. Heck spent the last four years rearranging over 1,000 of his photos on his floor and narrowing them down to a selection of 100, which comprise his first book, “Old Future,” out now.

WWD spoke with Heck over the sound of his young son “trying to eat my chair” ahead of his book signing at the International Center of Photography museum on Thursday.

What made you want to put together a book?

Erik Madigan Heck: There was a book published by Thames & Hudson called “Fashion Photography Next,” [where] this curator Magda Keaney put together a book of who she thought was the next generation of 25 photographers, and I was in that book; then I met the publisher, and they really liked my work. But Thames & Hudson is one of the oldest publishers in London, and they don’t really publish new, young artists. [At the time,] they would’ve been going out on a whim by publishing somebody who’s as young as I am. So, the conversation started four years ago, and then as my work developed and as I got more known, the book started to take more of a shape.

Is it unusual for a photographer your age to have their own book like this?

E.M.H.: Yeah — I mean, I think things are changing. I think you see a lot of young artists having books pretty young. But I think it is rare in that this book is kind of like a retrospective of the past 10 years of my work, and I’m only 33.

Where does the title “Old Future” come from?

E.M.H.: The name was tough because [to a lot of people] my work looks very old-fashioned or very romantic, but at the same time there’s something really futuristic about it — it’s using photography in an old way, more like painting, but in fact we’re using new technologies, so there’s a lot of futuristic elements. But we were just, like, tossing around names, and it was kind of a riff, actually, on the hip hop group called Odd Future. But there’s also a super famous photography book called “Future Present” by László Moholy-Nagy, and so I also liked the fact that this was a nod to the history of photography.

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