PRN: -- Changing the Way People Achieve Their Goals and Motivate Each Other

24/gen/2012 20:22:30 PR Newswire Turismo Contatta l'autore

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NEW YORK, January 24, 2012 /PRNewswire/ --

- Fitango, Inc. launched, a website that gives people the motivation, encouragement and support they need to succeed, the first social network based exclusively around motivation, has been made public by Fitango, Inc. The site, developed to help people overcome psychological barriers and achieve their goals, surrounds users with encouragement, support, and accountability.

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"We've combined motivation, inspiration, and knowledge with social networking capabilities and mechanisms that allow users to clearly define and keep track of their goals," said Founder and CEO Dr. Dov Biran. "This will change the way people pursue their dreams and reach their goals."

Free to join, people land on and complete the sentence "moteevate me to" with their goals. The site allows users to easily keep track of their goals and challenges that will lead them to their goals. Users will have a timeline for their goal that summarizes their progress. They can also invite friends to be their moteevators on each goal.

Moteevate builds on the history of social networks, but Dr. Biran sees the site as having a larger purpose. "Our mission is to motivate people to do great things. It's empowering and fun."

The system boasts many features to keep users constantly motivated. Amongst these are "commitments" users must stick to if they give up on their goals, "promises" moteevators make for when people they are encouraging achieve their goals, a "quick fix" button that users click to receive words of motivation from random users, both private and public groups that allow users to meet and interact, and the stories of "inspirational figures" aimed to teach and awe.

In addition, Fitango, Inc. plans to continuously upgrade the site to enhance the user experience. A mobile application is in the works as well as a module for users to communicate with experts. Several other developments are under wraps.

"We have created a place where it's possible for people to achieve anything," added Chief Marketing Officer Shay Koll. "We don't put limits on what people can do or the way the system can be used.

"You can write a novel, lose 100 pounds, save the whales, fix the economy, teach your child to read, or grow the largest pumpkin ever --you are limited only by your imagination."

Shay Koll
Chief Marketing Officer

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