PRN: Vire Labs Ltd. Announces Innovative User Experience Solution for Mobile Devices
Announces Innovative User Experience Solution for Mobile Devices [24-February-2012] PORI, Finland, February 24, 2012 /PRNewswire/ -- Vire Labs Ltd. has announced its Vire Life Engine™ technology to be available for licensing.
Vire Labs Ltd. Announces Innovative User Experience Solution for Mobile Devices
PORI, Finland, February 24, 2012 /PRNewswire/ --
Vire Labs Ltd. has announced its Vire Life Engine™ technology to be available for licensing. With the Vire Life Engine™, companies with and without technology expertise can build rich and innovative user interfaces.
The technology is usable with current commercialized mobile devices in addition to the new models coming to the market. Vire Life Engine™ is scalable to all devices from small to large screens, from low-end phones to tablets with high resolution.
"In 2011 there were almost 500 million mobile devices sold. Tablet and smartphone sales already dominate PCs and the gap keeps getting bigger this year. How can your company be part of this huge market and how can your company and the end-users differentiate their devices from others," asks Marko Laiho, CEO of Vire Labs. "The biggest challenge for today's smartphones and tablets is that they all look alike, consisting of a large display, possibly a few buttons and an icon-based user interface with minor variations."
The challenge Vire Labs started to solve was how to find more personalized solutions for the end- users. Most of the current smartphones look similar and don't serve as personalized devices. Changing the background of your phone is not enough. Vire Life Engine™ was developed especially for giving everyone a chance to be more personal in the mobile world.
Vire Life Engine™ supports feature rich 3D graphics and innovations to enable a usable experience for the end-user. All the features are GPU accelerated for fast user experience, enabling full refresh rate. Vire Life Engine™ supports exporting graphical assets from the modern 3D tools for easy modeling.
Vire Labs Ltd. is a Finnish-based company founded by a group of graphics experts with a strong mission to change the mobile industry. The founders of Vire Labs have worked together for almost a decade in key roles for market leading companies. Team's technical background lies in Graphics IP, Chipsets, Drivers and Applications, covering the whole stack from the actual hardware to what the end-users see and experience on their screens. For more information, please visit http://www.virelabs.com.