PRN: Uwanna™ Turns on the Revenue for Mobile Operators, Developers, and Device Manufacturers

27/feb/2012 10:07:07 PR Newswire Turismo Contatta l'autore

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Uwanna™ Turns on the Revenue for Mobile Operators, Developers, and Device Manufacturers


BARCELONA, Spain, February 27, 2012 /PRNewswire/ --

- Social Networking, Mobile Apps, Group Messaging, Mobile Advertising

Uwanna announces the launch of its social mobile marketing platform and gives mobile operators, application developers, device manufacturers, and network service providers a new revenue stream. The platform includes a family of social mobile products available for use as a standalone SDK or through application integration with the Uwanna API. Built upon a database of hyper-local offers, messages, and advertisements from local businesses, these revenue-generating products include:

  • Local Mobile Search
  • Group Chat
  • Push Notifications
  • Reviews
  • Offer Redemption
  • Event Sponsorship

Uwanna is in the business of putting local businesses, literally, on the map -- as well as in apps, and in chats. By creating the first self-service, universal offer stream, Uwanna business customers can quickly and easily distribute relevant and compelling offers to consumers on mobile devices as well as social networks like Facebook and Twitter. Revenue earned from these offers is shared with platform partners helping operators and developers monetize the most essential components of their applications, including search and messaging.

"Having a compelling offer to share with nearby consumers is as important as having a phone number or a website," says Uwanna CEO Robert Hanczor. "We help businesses of any size, from the local shop to the national chain, create and manage these offers. We embed them relevantly into our products and then distribute them though our network of mobile partners."

When consumers share these offers and messages with friends, they automatically create a group chat thread on the Uwanna messaging platform and are available on all apps and devices using the Uwanna SDK. The patent pending messaging platform interprets group chats and gives users the option to discover locally relevant offers and talk about them in real time. Says Hanczor, "If you're chatting with your friends about where to go for lunch you want to know what's nearby with the best offer. Bringing businesses and consumers together like this is what makes Uwanna's platform unique and why we call it Benefits with Friends™."


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