PRN: More Than a Marketplace

13/mar/2012 09:30:59 PR Newswire Turismo Contatta l'autore

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LONDON, March 13, 2012 /PRNewswire/ --

- Making purchases online is not just about the product but about the "total shopping experience", say -

Boutique fashion retailer,, is a place where style enthusiasts can not only make designer purchases online but share and participate in news, blogs, competitions and more. Fashion lovers come to the site to gain inspiration, engage with others and easily find the brands they adore.

The appeal, for many, is instant access to high-end clothing and accessories ranging from Antonio Marras dresses to VBH bags and Giuseppe Zanotti shoes. Curated shopping that is categorised and instantly searchable gives visitors opportunities to discover up-and-coming designers that other retailers do not stock.

Bringing together collections of more than 100 of Europe and North America's most influential designer boutiques as well as smaller boutiques spanning numerous countries, provides a complete shopping experience that covers a wide breadth of designers. Visitors come to the site not just to fill their shopping bags but to discover new talent from around the world; browsing popular categories from women's designer dresses to men's designer coats.

In addition, the website hosts dynamic, magazine-style content with the latest news from the world of fashion, supported by social media. on Facebook has more than 80,000 likes* and nearly 6,000 followers* on Twitter, and a new board at on Pinterest is an opportunity for millions of fashion-forward designers, photographers, stylists and scrap-bookers to pin and share pictures of the latest fashions.

Paul Brine, spokesperson for, comments, "If customers are looking to connect with new designers, as well as the established brands they love, they come to us. It's more than a marketplace; it's a community where people come to get a rounded shopping experience."

*Twitter and Facebook numbers as of 29/02/2012

About unites the world´s best independent fashion boutiques, so that you can buy from the most interesting designer fashion brands globally in one easy-to-shop website. Our aim is to provide an exciting range of designers and labels, while maintaining the personality of unique, independent boutiques. This new concept means you can shop from boutiques in Paris, London, Como, Copenhagen, California and New York in just a few seconds, all from the comfort of your own home or office.

You can keep up to date with all the latest news from and the rest of the fashion world on our Facebook and @farfetch pages.

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