PRN: Silicon Valley Goes East: Russian Tech Boom and Media Markets
Silicon Valley Goes East: Russian Tech Boom and Media Markets
BOSTON, March 23, 2012 /PRNewswire/ --
- EuraMedia Summit 2012 Uncovers Tremendous Business Opportunities Within Russian Market and Celebrates the Innovators of the Industry
As a reaction to the recent boom in Russian technology and media markets, ongoing encouragement of and significant investments made by international companies in young Russian entrepreneurs, IDEA Consulting announces EuraMedia Summit 2012 which will take place in Boston on June 13-16, 2012. EuraMedia Summit represents the first significant opportunity to bring together the most innovative, successful and forward-thinking media and tech representatives such as Steve Wozniak and Michael Dell. Serving as a bridge between US and Russian businesses and investors, EuraMedia Summit 2012 aims to utilize this peak moment and introduce Russian and Eurasian media and tech companies to the U.S. market.
EuraMedia, organized by IDEA Consulting, is the first international conference of its kind that reaches beyond established European and US markets and introduces investors to Russia's rapidly growing tech scene. The summit reflects a changing business climate in the country and aims to establish a long-term relationship between Russia and Western economies. The Summit will focus on the specifics of doing a business in the country, celebrating industry innovators, developing business partnerships, encouraging investments and helping to make Russia more user-friendly and accessible to global investors.
According to PricewaterhouseCoopers, by 2015 Russia is set to be the world's third largest consumer of U.S. media content. Given a recent growth in the e-commerce sector, an explosion in smartphone penetration, a technology and media hungry consumer base, and its population of young and talented entrepreneurs, Russia represents one of the most attractive markets for Internet and tech investments. However, because of the cultural differences and political events of the past decades, the Russian market has been viewed as relatively unstable and risky by international investors. To change this no longer accurate perception, IDEA Consulting will take the first bold step by introducing a "New" Russia, tech and media savvy, hungry for innovation, and very entrepreneurial via the EuraMedia Summit. The event organizers believe that with the right resources Russia will soon become a powerhouse in the global t! ech scene.
Where: The Boston Seaport Hotel, Boston, MA
About I.D.E.A Media: is an international consulting firm, with over 12 years experience, specializing in brand development and monetization for media and brand driven on-line retail outlets in emerging markets. Supported by strategic research and analysis, it assists clients with launching, developing, and growing your brand within the emerging markets of Eurasia.