PRN: Scoopshot Becomes a Global Provider of Crowdsourced Content For Media

03/mag/2012 06.01.17 PR Newswire Turismo Contatta l'autore

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Scoopshot Becomes a Global Provider of Crowdsourced Content For Media


HELSINKI, May 3, 2012 /PRNewswire/ --

The popular photography content sourcing service Scoopshot becomes an essential part of the future roadmap of its media customers by providing global service. The Scoopshot service provides media publications with direct access to fresh user-generated content, ready-made tools for creating and managing user communities and an easy-to-use online solution for instantly discovering news and purchasing content. With its community of 70,000 content providers in 160 countries and media partners in three continents, Scoopshot has quickly achieved global coverage.

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"With Scoopshot, we have already revolutionized the way that media sources news content. We provide a complete solution, tried and tested, and a growing community of mobile photographers," says Mr. Niko Ruokosuo, Scoopshot CEO.

"We desire to be the preferred partner for high-quality photo and video content for forward-looking media clients who embrace the digital age. Our value is in providing unique, low-cost and engaging content on both global and hyper-local levels. We are one of the digital silver bullets for the future of the media industry: a strategic partner for engaging readers," Ruokosuo outlines.

Scoopshot will focus on launching new media partnerships globally. After a series of successful launches in Europe, Asia and Latin America, the current growth focus is in the US and UK as well as in deepening the partnerships across all markets.

The Scoopshot service concept was developed in close cooperation with key media partners. Value-adding features, such as location-based photography tasks and community management tools belong to the basic package, available to media publications of all sizes.

"Customer- and user-driven attitude is in Scoopshot's DNA. Take e.g. video support - our customers wanted it, now they have it. We have lots of exciting stuff in the pipeline, especially for our mobile user community and professional photographers. Who's ready to bring the freelance photographer workflow to this century?" teases Mr. Petri Rahja, Scoopshot President and COO.

One of the major recent public partnerships is the Metro International and Scoopshot cooperation agreement. "Our aim is to have 50% of our photos delivered by Scoopshot. We want to move away from the big press agencies and generic photos," states Robert van Brandwijk, Editor in Chief at Metro Netherlands.

"We here at MTV3 are really looking forward to starting to use Scoopshot videos in our on-line and broadcasting channels. In addition to unique news photos, we can now also easily receive unique news videos from our audience," says Ulla Rannikko, Executive Producer at MTV Finland.

Download pictures: Scoopshot application, Scoopshot logo

About Scoopshot: Scoopshot is a content sourcing service that connects the mobile photographer community with the international news media. Based in Helsinki, Finland, the service made a global launch in late 2011 and now boasts a user base of over 70,000 mobile photographers in 165 countries. The service is currently being used by approximately 50 media publications around the world.

About MTV3: The nation's favorite channel, MTV3 is a free-to-air provider of entertainment and information, with its programming founded on news and current affairs, top sports, Finnish entertainment and drama, and international quality series and hit movies.

About Metro International: Metro is the largest international newspaper in the world. Metro is published in over 100 major cities in 22 countries across Europe, North & South America and Asia. Metro has a unique global reach - attracting a young, active, well-educated metropolitan audience of over 17 million daily readers.

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