PRN: Thomson Reuters Report Shows Growth in South Korean Trademark Filings
Thomson Reuters Report Shows Growth in South Korean Trademark Filings
- Rising consumer economy and tough stance on IP create opportunities for multinational brands
NORTH QUINCY, Massachusetts, June 14, 2012 /PRNewswire/ -- South Korea, Asia's fourth largest economy, has undergone rapid consumer growth and a revolution in intellectual property enforcement that has created numerous opportunities for multinational brands, according to a new report published today by the Intellectual Property & Science division of Thomson Reuters. The report, Trademarks in South Korea: Branding the New Cultural Wave, highlights South Korea's evolution into a progressive protector of digital rights and outlines best practices for firms seeking brand protection in the region.
The Thomson Reuters study finds that the ratification of the Korean Free Trade Agreement helped spur rigorous intellectual property enforcement nationwide, creating an environment that better protects brand owners. This strong culture of intellectual property protection, combined with broad-based economic growth, resulted in a 171 percent increase in trademark filing over the last 15 years in South Korea, with analysts projecting continued growth for this market.
Following are some key observations in the report:
The data in this report was compiled using SAEGIS on SERIONÂ® from Thomson CompuMark to identify trends in trademark applications, registrations, objections and claims between 1996 and 2012.
View the full report:
An infographic revealing top South Korean trademark classes, a country comparison on filings and more is also available: South Korean Trademarks by the Numbers
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