PRN: The Survey of College Marketing Programs, 2013 Edition Features Google, YouTube, Facebook, Vimeo, Yahoo! and Bing
The Survey of College Marketing Programs, 2013 Edition Features Google, YouTube, Facebook, Vimeo, Yahoo! and Bing
DUBLIN, April 30, 2013 /PRNewswire/ --
Research and Markets (http://www.researchandmarkets.com/research/dq3spn/the_survey_of) has announced the addition of the "The Survey of College Marketing Programs, 2013 Edition" report to their offering.
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This 157-page study looks closely at the marketing efforts and advertising spending policies of sample of 42 North American colleges. The study presents detailed data on spending on Google, YouTube, Facebook, Vimeo, Yahoo!, and Bing, as well as spending on radio, television, billboards, direct mail, ezines, website sponsorships, SEO strategies, opt-in email, viewbooks, magazine and newspaper space ads and other marketing vehicles. In addition, the report looks at the use of marketing, advertising, public relations and video development firms and consultancies, presenting detailing information on current and planned use and expenditure levels. Data in the report is broken out by size and type of college and by the extent that students are drawn from the local area.
Just a few of the many findings from this report are:
- Alfred University
For more information visit http://www.researchandmarkets.com/research/dq3spn/the_survey_of
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