PRN: Apricots Agrees to Remove Billboard for Duration of the Mobile World Congress in Barcelona

PRN: Apricots Agrees to Remove Billboard for Duration of the Mobile World Congress in Barcelona.

Persone Javier Martinez
Luoghi Spagna, Barcellona, l'Hospitalet de Llobregat
Organizzazioni Groupe Speciale Mobile Association
Argomenti internet, impresa, termini scientifici

23/feb/2016 19.26.40 PR Newswire Turismo Contatta l'autore

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Apricots Agrees to Remove Billboard for Duration of the Mobile World Congress in Barcelona

 
[23-February-2016]
 

BARCELONA, Spain, February 23, 2016 /PRNewswire/ --

Apricots, an escort agency based in Catalonia, has been formally requested by the organizers of the Mobile World Congress (MWC), through its executive management Groupe Speciale Mobile Association (GSMA), to remove one of its billboards for the duration of the Congress. Located at the confluence of the Gran Vía as it passes through L'Hospitalet de Llobregat, the billboard appears near the Feria de Barcelona hosting the event and main traffic artery from the airport in Barcelona. The organizers have made the request in the interests of creating a comfortable environment for delegates to the Congress from around the world.

     (Photo: http://photos.prnewswire.com/prnh/20160223/336447 )

Although not obliged to, Apricots has agreed to withdraw the billboard during the MWC and demonstrate its commitment to the city of Barcelona and its international reputation. Javier Martinez, CEO of Apricots, noted, "Increased demand is not specifically due to the celebration of the Mobile World Congress, but rather a consequence of the large increase of visitors in the city. "

The Apricots billboard has, in the two previous editions of the MWC, been contested by attendees of the event. This year, the escort agency has agreed to its retirement for two reasons: "First, to demonstrate the transparency of our activities and, moreover, to support the smooth development of the most important event in Barcelona, the birthplace of Apricots, "said Martinez.

"For us, it is of utmost importance that our practice be ethical, voluntary and legal," insists the CEO of Apricots. In Catalonia, the legality of escort services was established in 2002, with the approval of Decree 217/2002 and current inclusion in Decree 112/2010.

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