PRN: Introducing Modern Gardens Magazine

Introducing Modern Gardens Magazine [23-March-2016] LONDON, March 23, 2016 /PRNewswire/ -- The brand new monthly title to help create a perfect outside space - no green fingers required! Modern Gardens Magazine launches today and will be the first magazine for people who want to live in their garden, not work in it.

Persone June Smith-Sheppard, Grazia
Luoghi Morava, London
Organizzazioni Bauer Media Group
Argomenti internet

23/mar/2016 13:29:39 PR Newswire Turismo Contatta l'autore

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Introducing Modern Gardens Magazine

 
[23-March-2016]
 

LONDON, March 23, 2016 /PRNewswire/ --

The brand new monthly title to help create a perfect outside space - no green fingers required! 

Modern Gardens Magazine launches today and will be the first magazine for people who want to live in their garden, not work in it. Tapping into the needs of the modern homeowner, Modern Gardens will help its readers to create a garden which is an extension of their living space - without having to become an "expert" gardener in the process.  

Today's homeowners want their garden to be a beautiful place to relax in and to entertain family and friends; and yet they have limited time, budget and often little or no gardening experience.  Modern Gardens solves this dilemma with fun, trend-led features and projects that don't involve weeks of weeding and months of planting from seed. Whether it's a small suburban plot, a courtyard, balcony or a larger space in need of some serious TLC, Modern Gardens will provide all of the inspiration, trends, ideas and up-cycling tips to bring a garden to life.  

Modern Gardens has been created following extensive research* amongst homeowners and renters, showing that:

  • Outside space is utilized for an average of 4-5 hours per week
  • Two-thirds want to integrate their outdoor space with the rest of the house
  • 50% want a garden that they can relax in  
  • And at retail, sales of high quality garden furniture, barbecues and outdoor lighting are increasing rapidly

June Smith-Sheppard, Editorial Director for Modern Gardens, comments:

"Modern Gardens will show its readers that you don't need gardening knowledge, expensive equipment, or a huge amount of time to create an outdoor living space for everyone to enjoy.  

"Appealing to those who have more of a 'heads up' than a 'heads down' approach to gardening, Modern Gardens will provide simple, stylish ideas, which will transform any outdoor living space, quickly and inexpensively."

The first issue of Modern Gardens magazine includes features on "open air" kitchens, 18 ways to transform a deck and even how to create a home cinema in the garden. The first issue will cost £2.99.

Notes for Editors 

*Research sources - Mintel 2014, TGI 2014, HTA Retail Market Analysis 2014, Potter & Rest 2015, Houzz UK Landscaping and Garden Trends Study 2015

About Bauer Media UK: 

Bauer Media UK reaches over 22 million UK consumers through a portfolio of world-class, multi-platform media and entertainment brands including heat, Grazia, Magic and Absolute Radio. It creates entertaining media content that audiences love whenever, wherever and however they want through a multi-channel strategy and a focus on product excellence and audience insight.  The result is an exciting array of influential brands, content and talent. Bauer Media UK is part of the Bauer Media Group, one of the world's largest privately owned media businesses with media assets all over the globe.

Website: http://www.moderngardensmagazine.co.uk

June Smith-Sheppard is available for comments or appearances

 

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