PRN: Research and Markets - Global Online Toys and Games Retailing Market 2017-2021 with,, Target, Toys"R" & Walmart Stores Dominating

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Research and Markets - Global Online Toys and Games Retailing Market 2017-2021 with,, Target, Toys"R" & Walmart Stores Dominating


DUBLIN, June 14, 2017 /PRNewswire/ --

Research and Markets has announced the addition of the "Global Online Toys and Games Retailing Market 2017-2021" report to their offering.


The global online toys and games retailing market to grow at a CAGR of 6.85% during the period 2017-2021.

The report covers the present scenario and the growth prospects of the global online toys and games retailing market for 2017-2021. To calculate the market size, the report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources. The report also includes a discussion of the Key vendors operating in this market.

One trend in the market is blurring of boundaries between gender-specific toys. A trend getting popular in European countries is the blurring of boundaries between traditional gender-specific toys. Pink, which is normally associated with girls, is now extensively being used on toy weapons, superheroes, and scientific toys.

According to the report, one driver in the market is multipurpose toys and games. The development of modern technology and the constant innovations taking place in the field of toys and games have resulted in several consumers opting for multipurpose toys and games, which provide the children with knowledge, fun, and entertainment at the same time. In recent times, technology has penetrated all aspects of life, including the way children learn and spend their play time.

Further, the report states that one challenge in the market is counterfeit toys and games. The market is crippled by the presence of counterfeits, which are usually of substandard quality and are priced lower than the original merchandise and toys. The sale of counterfeits is one of the major roadblocks faced by licensors and has an adverse effect on the growth of the toys and games retailing market, as they are available both offline and online. Mostly, the counterfeit products are produced in China and Hong Kong and move to the rest of the world from there.

Key vendors

  • Target
  • Toys"R"
  • Walmart Stores

Other prominent vendors

  • JAKO-O
  • The land of Nod
  • Babesta
  • MySweetMuffin
  • Oompa
  • MindWare

Key Topics Covered:

Part 01: Executive Summary

Part 02: Scope of the report

Part 03: Research Methodology

Part 04: Introduction

Part 05: Market landscape

Part 06: Market segmentation by product

Part 07: Market segmentation by distribution channel

Part 08: Geographical segmentation

Part 09: Key leading countries

Part 10: Drivers and challenges

Part 11: Market trends

Part 12: Vendor landscape

Part 13: Key vendor analysis

Part 14: Appendix

For more information about this report visit

Media Contact:

Laura Wood, Senior Manager

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